Grundig Electronics

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Shop Electronics for Grundig at Pamono, 100% Insured Delivery. Grundig is one of the world’s leading providers of products in the areas of entertainment electronics, small electrical appliances and major home appliances. By expanding its product portfolio to the white goods sector, the brand became Europe’s only full-range consumer electronics brand in 2013.

This is a list of information we have gathered from a variety of sources on some of the major analog reel to reel tape recorder and related equipment manufacturers. While we have strived to provide the best information available to us, there will be corrections and additions. We include personal stories about the companies when they are provided to us. We always invite input on corrections and updates. Thank you!

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Grundig AG

Grundig AG was a formerly German manufacturer of consumer electronics for home entertainment which transferred to Turkish control in 2004-2007. Established in 1945 in Nuremberg by Max Grundig, the company changed hands several times before becoming part of the Turkish Koç Holding group. In 2007, after buying control of the Grundig brand, Koç Holding renamed its Beko Elektronik white goods and consumer electronics division Grundig Elektronik AG, which has decided to merge with Arçelik AG as declared on February 27, 2009.

The company began in 1930 with the establishment of a store named Fuerth, Grundig & Wurzer (RVF), which sold radios. 1945: Immediately after the war, Germany was in ruins. This was also true for many radios. Since new production was out of the question, the demand for repair work was very great. Radio dealer Max Grundig recognized the signs of the times and built the first two Grundig appliances: the Tubatest tube tester and the Novatest testing device, and in 1947 produced a kit, while a factory and administration centre were built at Fürth. In1951 the first televisions were manufactured at the new facility. At the time Grundig was the largest radio manufacturer in Europe. Divisions in Nuremberg,Frankfurt and Karlsruhe were established.

A plant was opened in 1960 to manufacture tape recorders in Belfast, Northern Ireland, the first production by Grundig outside Germany. The managing director of the plant Thomas Niedermayer, was kidnapped and later killed by the Provisional IRA in December 1973. The factory was closed with the loss of around 1000 jobs in 1980.

In 1972, Grundig GmbH became Grundig AG. After this Philips began to gradually accumulate shares in the company over the years, and assumed complete economic control in 1993. Philips sold Grundig to a Bavarian consortium in 1998 due to unsatisfactory performance.

At the end of June 2000 the company relocated its headquarters in Fürth and Nuremberg. Grundig lost €1,281 million the following year. In autumn 2002, Grundig's banks did not extend the company's lines of credit, leaving the company with an April 2003 deadline to announce insolvency. Grundig AG declared bankruptcy in 2003, selling its satellite equipment division to Thomson. In 2004 Britain's Alba plc and the Turkish Koc's Beko jointly took over Grundig Home InterMedia System, Grundig's consumer electronics division. In 2007 Alba sold its half of the business to Beko for US$50.3 million, although it retained the license to use the Grundig brand in the UK until 2010, and in Australasia until 2012.

In the United States, products marketed under the Grundig brand are manufactured by the Eton Corporation (formerly Lextronix), based in Palo Alto, California. Spain's Grupo Vitelcom is licensed to manufacture mobile telephones using the Grundig Mobile brand, and auto parts company Delphi manufactures car radios branded Grundig.

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Beko Elektronik Karman
Anonim Şirket
IndustryMajor appliances
Small appliances
Electronics
Technology
FateMerged with its parent company
Founded1969
FoundersVehbi Koç, Leon Bejerano
HeadquartersIstanbul, Turkey
Key people
Vehbi Koç (Founder)
ProductsProducts
Laundry machines and dryers
Refrigerators
Freezers
Dishwashers
Kitchen stoves
Room air conditioners
Microwaves
Ovens
Counter top appliances
Audio products
Visual products
TV sets
Laptop computers
Computer-related electronics
Media products
OwnerArçelik A.Ş.
ParentKoç Holding
Websitebeko.com

Beko/bɛkoʊ/ (sometimes stylized as beko) is a Turkishdomestic appliance and consumer electronics brand of Arçelik A.Ş.[1] controlled by Koç Holding.

History[edit]

The old logo of Beko

Beko Elektronik A.Ş. was founded by Vehbi Koç, the founder of Koç Holding (who also founded Arçelik A.Ş., the parent company of Beko, in 1955), and Leon Bejerano in Istanbul, Turkey, 1967. The company's name is a combination of the first two letters of the founders' surnames.

In 2004, Beko Elektronik purchased the German electronics company Grundig and by January 2005, Beko and its rival Turkish electronics and white goods brand Vestel accounted for more than half of all TV sets manufactured in Europe.[2]

In April 2010, the electronics division of Beko renamed itself Grundig Elektronik A.Ş.[3]

At the Extraordinary General Shareholders Meeting of Arçelik A.Ş. on 29 June 2009, it was decided to merge Arçelik A.Ş. with the company's subsidiary, Grundig Elektronik A.Ş. (to be administered directly by Arçelik A.Ş. of Koç Holding) by taking over all of Grundig's assets and liabilities as a whole.[4]

Drumcore

Beko is a budget brand name in some countries and continues to be in use for a number of Arçelik A.Ş. products such as television sets,[5]refrigerators, washing machines and dishwashers, in several countries.[6]

Beko changed its old logo for a new one in June 2014.[7]

Beko started selling its products in Egypt back in 2014. Currently it's gaining popularity and more market share. [8]

Incidents[edit]

Blockfolio review. Some Beko products have posed a safety risk to consumers who buy them. In 2016, Mishell Moloney was found dead due to a fault with a Beko drying machine that had caught fire.[9] Beko tried to state that the fault that led to Moloney's death was a 'tragic and isolated incident.'[10] However, the DCS 85W drying machine which was used by Moloney was already responsible for some twenty fires in the UK. Beko quality control chief, Andrew Mullin, also revealed that the smaller models in the range, had already been recalled due to hundreds of safety incidents.[11]

Beko has also come under fire for their poor reviews, especially in relation to aftercare. A Trustpilot survey found that 88% of customers rated Beko as 1/5 (the lowest mark) for quality and service, with only 6% rating their products and services as 'excellent.'[12]

Sponsorships[edit]

Beko has been the official sponsor of the Turkish, Italian and Lithuanian premier basketball leagues, as well as the 2014 FIBA Basketball World Cup in Spain.[13] Beko is a partner of the Spanish football club FC Barcelona[14] since 2014 and Turkish football club Beşiktaş JK,[15] Turkmen football club FC HTTU[16] and has been one of the largest advertisers in the English Premier League since 2008,[17] and an official sponsor of the FA Cup.[18]

In New Zealand, Beko is a premier sponsor of Netball New Zealand.Beko is a premier sponsor of Volley Lube.

References[edit]

  1. ^Arçelik A.Ş.: Brands
  2. ^Boulden, Jim (17 January 2005). 'Turkey switches on to TV market'. CNN.com. Retrieved 21 November 2011.
  3. ^'Koç Holding A.Ş. – Board of Directors' Report – Annual Report 2008'(PDF). Koç Holding. Retrieved 13 June 2012.
  4. ^'Annual Report 2009'(PDF). Arçelik A.Ş. Retrieved 13 June 2012.
  5. ^Beko Türkiye: LED Televizyonlar
  6. ^'Beko Brands'. beko.co.uk. Retrieved 21 June 2012.
  7. ^FC Barcelona: 'FC Barcelona and Beko sign global sponsorship agreement'
  8. ^[1]
  9. ^Association, Press (8 August 2016). 'Defective tumble dryer blamed for fatal fire in Birmingham'. The Guardian. ISSN0261-3077. Retrieved 21 July 2019.
  10. ^correspondent, Rebecca Smithers Consumer affairs (30 May 2017). 'Beko issues tumble dryers safety alert over fire risk concerns'. The Guardian. ISSN0261-3077. Retrieved 21 July 2019.
  11. ^Association, Press (8 August 2016). 'Defective tumble dryer blamed for fatal fire in Birmingham'. The Guardian. ISSN0261-3077. Retrieved 21 July 2019.
  12. ^'Beko is rated 'Bad' with 1.0 / 10 on Trustpilot'. Trustpilot. Retrieved 21 July 2019.
  13. ^FIBA: 'FIBA and Beko sign global partnership leading up to 2014 Basketball World Cup'
  14. ^'FC Barcelona extends sponsorship agreement with Beko FC Barcelona'. FC Barcelona. Retrieved 15 February 2018.
  15. ^Fanatik: 'Beşiktaş Beko ile imzaladı'
  16. ^4 ýyldan soň 4-nji çempionlykArchived 21 July 2015 at the Wayback Machine
  17. ^SportsPro: 'Beko teams up with The Football League'
  18. ^Arçelik A.Ş.: 'Beko becomes a sponsor to the oldest football cup in the world'

External links[edit]

  • Beko – Türkiye(in Turkish)
Retrieved from 'https://en.wikipedia.org/w/index.php?title=Beko&oldid=945076249'